Thai Designer Wins Ford Deal
Submitted by peter on 26 August, 2005 - 15:30.
The Bangkok Post reports:
"Designer Anurak Thangsomboon has linked up with Ford to design a limited-edition T-shirt series to mark the launch of the new Ford Focus in Thailand.
"The deal represents the first time a local designer has worked with a global company on a joint marketing campaign. A total of 1,000 T-shirts divided equally among four designs - in white, blue, red and black - will be sold at three Anurak shops, located in Siam Square, Central Chidlom and The Emporium, next week."
Hard to believe that it's really the first time for such a joint campaign in Thailand. You can read the full article here.
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